Cookies
WHAT ARE COOKIES?
Cookies and other similar technologies such as local shared objects, flash cookies, or pixels are tools used by web servers to store and retrieve information about their visitors, as well as to ensure the proper functioning of the site. By using these devices, the web server can remember certain data about the user, such as their preferences for viewing pages on that server, username and password, products they are most interested in, etc.
COOKIES AFFECTED BY REGULATIONS AND EXEMPT COOKIES:
According to the EU directive, cookies that require the user's informed consent are analytics, advertising, and affiliate cookies, while technical cookies and those necessary for the operation of the website or the provision of services expressly requested by the user are exempt.
TYPES OF COOKIES:
ACCORDING TO PURPOSE:
- Technical and functional cookies: these allow the user to navigate through a website, platform, or application and use the different options or services that exist on it.
- Analytics cookies: these allow the party responsible for them to monitor and analyze the behavior of users of the websites to which they are linked. The information collected through this type of cookie is used to measure the activity of websites, applications, or platforms and to create browsing profiles of users of those sites, applications, and platforms, in order to introduce improvements based on the analysis of the usage data made by users of the service.
- Advertising cookies: these allow the management, in the most efficient way possible, of advertising spaces that, where appropriate, the editor has included on a website, application, or platform from which the requested service is provided based on criteria such as the edited content or the frequency at which ads are shown.
- Behavioral advertising cookies: these collect information about the user's preferences and personal choices (retargeting) to allow the management, in the most efficient way possible, of advertising spaces that, where appropriate, the editor has included on a website, application, or platform from which the requested service is provided.
- Social cookies: these are set by social media platforms in the services to allow you to share content with your friends and networks. Social media platforms have the ability to track your online activity outside the Services. This may affect the content and messages you see on other services you visit.
- Affiliate cookies: these allow tracking of visits from other websites with which the website establishes an affiliation contract (affiliate companies).
- Security cookies: these store encrypted information to prevent the data stored in them from being vulnerable to malicious attacks by third parties.
ACCORDING TO OWNERSHIP:
- First-party cookies: these are sent to the user's terminal equipment from a computer or domain managed by the editor itself and from which the service requested by the user is provided.
- Third-party cookies: these are sent to the user's terminal equipment from a computer or domain that is not managed by the editor, but by another entity that processes the data obtained through the cookies.
ACCORDING TO STORAGE PERIOD:
- Session cookies: these are a type of cookie designed to collect and store data while the user accesses a web page.
- Persistent cookies: these are a type of cookie in which the data remains stored in the terminal and can be accessed and processed for a period defined by the cookie controller, which can range from a few minutes to several years.